独家优惠奖金 100% 高达 1 BTC + 180 免费旋转

Podcasters need attractive album cover art.

Some links on this page are affiliate links. Using these links will generate a small commission for Podcast Hero with no additional cost to you. Thank you for your support.

Podcasters are busy people.

If you are a podcaster you know what I’m talking about.

A podcaster typically is doing the work of a team of people at a radio station.

As a podcaster, you are the…

… and more.

This post will focus on another task that podcasters have to either take on themselves or outsource.

And that is the role of the graphic designer.

As a podcaster, you either have to learn how to design your own images or you will have to outsource your graphic design work.

What do podcasters need a graphic designer or graphic design skills for?…

Fire up iTunes or your favorite podcast app and take a look at the variety of podcast cover art in your niche.

Some are better than others. But compared to just a few years ago the quality has dramatically improved. Your podcast album art is the first impression a potential listener has of your show. So make sure it is a good one.

A poorly designed album cover art image will make your show look unprofessional and inferior to the other shows displayed on the same page.

Apple will not feature your podcast in in iTunes or Apple Podcasts if you don’t have good quality album art.

Having good quality and attractive images for your blog posts and podcast episode specific art is important.

You could have a picture of each guest that you interview, a relevant image with a text overlay or just your show logo with an episode number next to it.

Whichever graphics tool you choose it will save time to create templates for your episode specific art.

If you have a podcast website then you may want to use your episode album art as your featured image.

WordPress and other platforms allow you to select a featured image for your post. Depending on your theme settings, you may need to customize the dimensions of the image for it to display the way you want it to.

Tweets with images receive 150% more retweets!

Each social media platform has its own optimized image size.

Even though square images can work on a lot of social platforms is still better to optimize the dimensions of the image for each platform.

A square image doesn’t look as good on Pinterest as it does on Instagram.

Also, sharing your episodes and blog posts on social networks with an attractive image increases engagement.

If you can create several images that you can use within your post (podcast show notes page) then you will have images ready to share on social.

If you can afford it, hiring a professional graphic designer for your album art is a best practice. You will get a high quality professional looking image.

If a professional designer isn’t in your budget then you will be able to get a decent design done for you through an online service.

99 Designs

If having your own graphic designer isn’t in the budget you can use a service like 99 designs. Here you will post your project and many designers will create something for you. You choose and purchase the one you like most.

Fiverr

For only $5 you can get your graphic done for you on Fiverr.com. Just keep in mind that you get what you pay for. But sometimes you can get some pretty good work done on Fiverr. I’ve had mixed results using Fiverr with some better than expected results as well as some that I just couldn’t use. Good thing it is only $5.

Before we get into the design tools that are available I want to go over a few design tips that are important to have in mind before you start designing your album art.

(1) Design for a small screen

Your podcast album art will be displayed to people searching for content on a smartphone or tablet. They will be seeing a small version of your image. Make sure your design is optimized for viewing it as a very small image. It should be simple and easy to see. Text should stand out and images shouldn’t be too complex.

(2) Match your existing brand

Match the colors and style of your existing business or personal brand. Use elements of your business branding in your album art. If you already have a popular blog or youtube channel then match your podcast album art to your existing platform branding.

(3) Use Big Bold Text in your Album Art

Some of the best album art that I’ve seen has had high contrast big block letters on a solid color background, texture or image. Keep in mind that your text needs to be readable in a thumbnail image.

There are a lot of tools that can help you design your own images.

Here are some of my favorites:

I’ve used GIMP for many years and it is a great tool. It has a little bit of a learning curve but once you know the basic interface you can create your own unique images.

Canva has free images and icons available and you can easily add text overlays and transparent layers. They also have a large library of paid images you can select from. You can get a license to use the image for as little as $1. You don’t pay for the image until you are happy with your design.

Canva has pre-formatted templates for Social Posts, Documents, Header and Profile images, infographics and more. You can also choose custom dimensions to create whichever image size you like.

The Canva for Work plan allows you save company colors, fonts, logos, to your account with folders to organize your graphic design work. There are also team collaboration tools allowing your team to make branded images quickly.

For most podcasters, the free plan is more than sufficient.

You can use the browser extension to quickly generate an image from any website.

Simply highlight some text on a webpage and right click your mouse.

Select Open with Stencil and an overlay will appear with your selected text already added to the image editor. This also works with images. Right-click on an image and choose Open with Stencil and the image is added to the editor.

There are countless other tools available for creating and editing the images you need for your podcast. The ones I’ve highlighted here are my favorite ones.

What graphic design software do you use? I’d love to hear which tool works best for you!

Andrew McGivern is a podcaster, blogger and mobile tech guy. Father of three awesome little ones. Interested in Social Media Marketing, New Media and Podcasting, Technology, Natural Health and Green Energy.

Add a comment

What is your view?

Send

Related posts:

DraftKings DFS Week 16

Yikes. Apologies to those followed my advice last week (along with many others that I listened to). I could only muster up a total of 112 points, well short of the 142 needed to cash last week. Let’s…

Using IOTA Wallet Saves You Time

When I first started using the IOTA Light Wallet I was a little confused. Many things I was used to doing with all my other crypto wallets like backing up wallet .dat files and exporting private-keys…